November 19, 2013
Sociatag Makes Offline Marketing via Social Networks Possible
Sociatag Makes Offline Marketing via Social Networks Possible This article was originally published in Cloud961's November 2013 issue . Sociatag offers a new solution for offline…
Sociatag Makes Offline Marketing via Social Networks Possible
This article was originally published in Cloud961's November 2013 issue.
Sociatag offers a new solution for
offline marketing via social networks. It allows users to directly connect and
share their experiences in exhibitions, workshops and seminars with their
friends, using appealing boxes that can be deployed on site. It adds a whole
new dimension for the events, shops or restaurants by taking them to the online
community. The Sociatag boxes are easy to install and can be fully branded in
accordance to the brands' guidelines.
Boxes can be Facebook Post Likes,
Check-ins, Photo-booth or Simple Posts. They can also be linked to Twitter to
post a predefined tweet, or Foursquare for check-ins as well. LinkedIn boxes
also allow users to follow companies, join groups, bookmark job postings or
simply share posts with their network. Rating boxes are available as well to
get direct feedback from users. The options are endless, and more social
networks are currently being added to the Sociatag family. The registration
process is simple and takes between 1 and 2 minutes for each user.
In addition to the social aspect, Sociatag
offers loyalty programs, treasure hunt and gift voucher promotions for brands,
all this using the same boxes that can be configured through the portal. Point
collection can be as easy as swiping a simple card or tapping an NFC-enabled
phone.
Sociatag have implemented the
solution for STC at Gitex in which participants were able to
take pictures and like STC page statuses directly
using the boxes. Each day a draw was made for the participants for a chance of
winning a valuable smartphone as an incentive to visit the booth. Moreover,
Sociatag was part of some major tech and entertainment events such as Arabnet
Digital Summit, The Social Media Awards,Toyota Sandance
Dubai, Forward Recruitment Forum and much more.
What Does Sociatag Bring as an Added
Value?
- Makes spaces more fun and engaging.
- Increases social and digital presence of brands.
- Have better insights into businesses consumers’ behavior.
- Works on a new technological, digital concept that will develop businesses’ interactions with the customers using a multi-functional API.
- Brings the best digital experiences to customers, stores, brands and event organizers through innovative and real-time digital experience.
- Increases the understanding movements, preferences and interactions gives valuable insight to engage the audience post event and help shape future events.
- Redefines loyalty programs by giving them a new social aspect, in addition to providing features that will attract customers such as reminders, incentives, live tracking and more.
Sociatag is took part of the Web Summit 2013 in Dublin. The Web Summit
is the biggest tech conference in the world, and it has selected the best 500
startups from all over the world to exhibit their startups at the Summit. And
the best part is that Sociatag was voted among the best 30 startups in the
world!
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